First impressions matter. In this digital era, users form a perception about your website/app in a few seconds of their first interaction with it. Given that user onboarding is your sliver of a fair chance to make a positive first impression, to walk new users through the core features, and equip them for success.
Picture this: A user lands on your website. Confused and inundated, they bounce. Ouch! And that’s where efficient user onboarding fits in the frame.
Why Stellar User Onboarding:
Less User Churn: Users are more likely to find value and stick around once they’ve been guided through their first steps.
Increased User Engagement : With onboarding, users are made more acquainted with the core functionalities and are tempted to enter into the product more frequently and interact as well.
User Satisfaction: This means that users leave the onboarding process feeling great about themselves and the service, be it a website or an application.
Better Brand Image: A good first impression will lay the groundwork for the users to trust and become loyal to your brand.
How to create an awesome user onboarding experience:
Keep it simple: stick to the basics! Only show the current user the basics required to get them off the ground.
Personalisation: Think about user profiles which would then lead to a tailoring in the onboarding experience to better meet their needs. Some reality checks — One size doesn’t always fit all.
Interaction Steps: Rather than static text In addition, employ things like tooltips, walkthroughs, micro-animations for interactions to get users interested and make learning fun.
Celebrate Successes — Recognise user milestones and accomplishments as they progress through the onboarding phase. Some praise can definitely help!
Seek Feedback: Always ask your users how they felt about the onboarding process, so you can make iterative changes over time and continue to improve your approach.
Ready to Onboard Like a Pro?
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