Design is not just pretty interfaces or cool marketing campaigns It is a potent weapon to be able to wield against the most urgent dilemmas of our age. This issue of the newsletter takes a look at Design Thinking for Social Good, an approach to ease social issues.

What exactly is Social Good Design Thinking?

It is an empathy-driven problem-solving approach that encourages a creative and iterative collaboration.Success! As Designer thinkers humanise the user, their end goal is for securing of people at core.

Here’s how it works:

Empathise — Grasp the Needs and Pain Points of a Segment

Define: name the social issue and its root causes

What: Create a new product or service that meets those needs Ideate — Brainstorm bpy innovative ways to meet the identified needs

Prototyping: build a low-fi prototype to run your ideas with real people.

Test: High-level conclusion — talk with the community, iterate your solutions to solve real problems.

Why Social Good Design Thinking?

Stakeholder Focused: It guarantees that solutions are custom-built to serve the people they should help.

Results That Last: Includes the community in the entire solution process, giving solutions a better chance to be adopted and make a long-term difference.

Genius of the Commonplace:Design Thinking makes a common man genius on finding out solutions from his own community issue.

Designing Good Design Thinking Examples

Clean Water in Third World Countries

Creating programs that are suitable for learners of various styles.

Creating healthcare systems available to all at an affordable rate.

How You Can Get Involved:

Start volunteering your design time with social impact organisations.

Empower and invest in companies that have a conscious understanding of sustainability as both economic responsibility (eco-) and social dignity/duty (-nomy) — eco-nomies.

Feeling Inspired?